Successful social artists know that where you stand in a group makes all the difference in the world. Leaning against the bar, facing out, with people clustered around you is a far more effective position than being in the circle, looking in at someone who is the center of attention. It’s something we’ve known for some time.

But now there are scientific facts proving it.

Researchers at the University of Chester lined up photos or other doodads in a line. They asked research subjects to pick their favorite. There was a consistent preference for the subjects to select the item in the middle. A separate line of inquiries proved the same concept holds true for people.

According to the British version of Mens’ Health, the “scientists believe the phenomenon is due to cultural bias that dictates important things and people are often flanked by less important ones.”

The magazine points out that for social success, you should always sit in the middle with your pals on either side. And if you’re sarging solo for the night? No worries. Just make sure that there are empty chairs on either side. That works on a subconscious level as well.

Halloween is a great holiday for socializing. To make the most of it this year, check out the following tips:

1. Choose your costume wisely.

Halloween allows you to be whatever you want for one night. If you’re just learning to be a seductive person, then you should take this opportunity to dress like one. James Bond, Zorro, or Westly from Princess Bride are great choices for seductive costumes.

The other option is something highly touchable – something fuzzy and soft that women can get their hands all-over.

And finally, here’s one more idea for you guys who are really physically fit. Don’t do what the other jacked guys are doing out there dressing like Leonidas from 300, or some other shirtless macho man. Instead, go the other route – something nerdy or cute – Urkle or Screech. The juxtaposition between your physical prowess and the nerdy harmless demeanor can be powerful and seductive.

2. Don’t drink too much.
The alcohol will be flowing and for those of you who drink, it’ll be easy to get so drunk you go blind. You don’t want to waste a night of endless pick up opportunities for a few extra drinks.

Our suggestion is to drink lightly and go out early for several reasons:

–Go out early to meet people before they’re drunk. By the time the rest of their friends arrive you’re already in conversation and have opportunities to meet their friends as well.

–Don’t buy any drinks, meet people, and let them get you drinks. People tend to be more charitable on holidays – If you go out and start socializing at the beginning of the night, you’ll end up with a few people buying you drinks.

–If you meet a group of girls and they want to get completely trashed then start changing venues often and get them water at each bar. Taking the lead is always a demonstration of value, taking care of them is another one, but keeping them from getting too drunk is important for what happens at the end of the night.

3. Disqualify, Disqualify, Disqualify
This is the most important thing you can remember about Halloween and seduction. Opening is easier, because everyone is in costume. However, you still have to be the exception. This means that as soon as you open, you have to disqualify yourself or her. Disqualification is a technique you use to create attraction between you and the person you’re seducing, by pushing them away.

Here are a few that you can use for Halloween – and let us know any tips you might have in the comments:

–That costume is great; I have a friend who’d fall in love with you on first sight if he saw you wearing it.

–Your costume kind of makes me hate you.

–I’m telling you right now, I don’t care if you are wearing almost nothing, it’s not going to work on me.

How does that song go?

“With a little help from my friends…” or something like that?

Friends, old or new, that you encounter in the field can be tremendously beneficial. Wings and pivots can be more than just someone to serve as the designated driver (although that’s vitally important). They can reinforce your image as a sociable, successful, popular dude. And they can make it significantly easier to open sets.

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